About roco

Developed and produced in Sweden, ROCO is the world’s first interactive roller coaster experience. It allows users to create their own roller coaster track and then ride it as a two-minute immersive adventure. ROCO is located around the world, with more and more coming all the time.

HOw does ROCO work?

Choose your world

Pick the setting where ROCO will virtually build your simulated roller coaster.

Draw your own track

Use ROCO’s touchscreen to design a route for your roller coaster’s track to follow.

Enjoy the ride!

Sit back as ROCO’s immersive technology creates a unique, thrilling experience.


Here are some screenshots of a roller coaster simulated by ROCO.

Ready to ride?

Want try to the immersive experience of ROCO, from the clicking of tracks as you ascend to a sinking stomach as you drop, for yourself? Find a ROCO near you!

Share the thrill!

Sharing your ROCO experience? Use the hashtag #RideRoco when posting about ROCO on social media! And be sure to follow us on Facebook and Instagram.

Request A Roco

ROCO brings the thrill of the amusement park to shopping centers and other public venues. If you’d love ROCO to come to your area, fill out the form to let us know.